COMMUNICATIONS ASSOCIATE

Background:

     The Center for International Private Enterprise (CIPE) strengthens democracy around the globe through private enterprise and market-oriented reform. CIPE is one of the four core institutes of the National Endowment for Democracy, and is an affiliate of the US Chamber of Commerce. Since 1983, CIPE has worked to build the political, market and civic institutions vital to a democratic societies and private sector led economies. CIPE’s key program areas include anti-corruption, public governance reform, support of civil society, property rights, economic empowerment of at-risk communities, and opening political space in closed societies.

 

     In Papua New Guinea, CIPE is implementing a women’s economic empowerment project funded by the U.S. and Australian governments. The overarching mission of this CIPE project is to create an entrepreneurial ecosystem for women in Papua New Guinea through establishing a Women’s Business Resource Centre (WBRC), integrating entrepreneurship into the curriculum of Papua New Guinean universities, and providing technical assistance to women’s business organizations in PNG. The WBRC is housed at:

 

Century 21 Building

Lot 51, Section 35, Kunai Street, Hohola

(PO Box 599)

Konedobu, NCD

PAPUA NEW GUINEA

 

     The WBRC serves as a resource hub for women of all backgrounds, from university-educated women with an interest in starting a business to women with limited formal education with a desire for basic skill development. The WBRC offers training and professional education workshops, access to information, mentorship programs, and coworking space so that women entrepreneurs can quickly access the resources needed to thrive, especially as they recover from the devastating impact of COVID-19. To meet WBRC members’ growing desire for more advanced content, CIPE envisions the WBRC to be a laboratory for innovative programming and tailored entrepreneurship content, organized into higher-level fee-based certificate courses, free basic entrepreneurship and learning courses, WBRC membership inclusive of events and services, and other revenue-raising services. 

 

     Additionally, through the WBRC, CIPE will respond to the needs of vulnerable women entrepreneurs critically impacted by the COVID-19 pandemic with new Business Support Programs aimed at increasing the resilience of businesses beginning in 2021. These programs will include the Business Support Hotline, an online and virtual library of business materials, and Business Adaptation Coaching. The nationwide hotline will provide timely updates on government policies impacting the business community, business-related information and resources, and referrals to other community resources. This Business Support Hotline would be the first of its kind in PNG to offer business-specific information to entrepreneurs of all sectors and backgrounds. In tandem with the hotline intake system, the WBRC will build a digital library, or E-Library, for relevant business information and resources pertaining to government policies and business advice. The E-Library will be a powerful and fee-free tool that will arm women with the knowledge that they need to build their businesses. The Communications Associate will play an integral role in managing the marketing strategy of this new program as well as other CIPE PNG programming.

Role Summary

     CIPE PNG is seeking a full-time Communications Associate to assist with all aspects of CIPE’s communications strategy including but not limited to event planning, preparing print materials for external facing audiences, liaising with various traditional media outlets, and executing social media strategy. The candidate must be available 44 hours per week, per standard local workweek, to support activities related to CIPE’s women’s empowerment programs and is required to be located in Port Moresby and work physically in the WBRC.  The position will report to the CIPE PNG Country Director.

Primary Duties to be Performed

 

General

  • Manage CIPE PNG and WBRC general email accounts and respond to inquiries across all platforms, including Gmail and Microsoft Outlook.

  • Develop and execute marketing strategies to grow awareness of CIPE and the WBRC among local media, donors, the business community, and broader public.

  • Develop and execute social media strategy to engage key audiences.

  • Create and/or oversee the creation of marketing materials, including editing photos and videos.

  • Draft press releases, talking points, remarks, opinion articles, marketing emails, and messaging documents.

  • Organize public events, including panel discussions, report release events, and support program staff in organizing workshops and other private events.

  • Organize and file marketing materials for secure and easy access in CIPE’s document filing system.

  • Develop and suggest new or improved marketing and communications plans where necessary.

  • Manage communications-related contractors and vendors, such as designers, printers, videographers, and translators.

  • Work closely with the CIPE Washington, D.C. Asia Pacific and Communications teams for successful delivery of communications objectives.  

  • Perform other reasonably related administrative duties as assigned.

 

Website and Social Media

  • Work with the CIPE PNG Country Director and Washington, D.C. to create and update web content, including graphics, to improve website traffic and search engine optimization.

  • Maintain and manage content on various social media platforms, including Facebook, YouTube, and Instagram.

  • Maintain and update the WBRC website content regularly.

 

Marketing

  • Manage marketing for the Business Support Programs to reach a wide range of audiences.

  • Generate new and manage already posted content related to advertising the Business Support Programs.

  • Generate reports based on the marketing campaign’s performance.

  • Ensure that media requests are addressed as they arise with utmost courtesy and respect.

Qualifications:

  • Undergraduate degree in communications, international relations, development, or related field is required.

  • At least two years of experience in the communications field, and prior experience developing and executing marketing strategies is required.

  • Excellent customer service skills and professionalism are required.

  • Social media,  experience working with a wide range of social media tools, and experience managing business social media sites (e.g., Facebook and Instagram) required.

  • Proficiency in MS-Office, specifically Word, Excel, Outlook, and One Drive are required. Additionally, internet research skills, familiarity with telecommunications platforms such as Skype and Zoom are also required.  

  • Graphic design skills and web development and maintenance a plus.

  • Strong organizational, interpersonal, and communication skills, and ability to contribute to a team environment with willingness to learn and pitch in at all levels.

  • Entrepreneurial drive, ability to see and respond to opportunities to strengthen and/or course correct program plan to increase impact.

  • Ability to handle multiple detail-oriented tasks in a fast-paced environment with limited supervision.

  • Previous experience in a start-up, small organization, or learning institution undergoing exponential growth is highly preferred.

  • Fluency in Tok Pisin required, with excellence in English composition, writing and reporting.  

  • Must be eligible to work in PNG and based in Port Moresby.

  • Candidates with experience working on women’s empowerment, business advocacy, development, business and/or economics are strongly encouraged to apply.

Duration:

 

    This is a full-time position following successful completion of a 3-month probationary period.

To Apply: 

     To apply for this exciting opportunity, please submit a resume, cover letter, a media and communications portfolio and/or previous marketing project plan, and three (3) references for the Communications Associate position posted under “Opportunities” at www.cipe.org. Only candidates selected for an interview will be contacted. No phone calls please.

[PDF] Communications Associate Position Overview

Location

Century 21 Haus, Suite 1(a) Ground Floor 

Lot 51, Section 35, Kunai Street, Hohola

NCD, Papua New Guinea

Contact us

Email: info.pngwbrc@gmail.com

Phone: +675 7043 0788 

            +675 7649 0469

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© 2018 by PNG WBRC